Nowadays, supermarket and restaurant business system has developed rapidly. In Vietnam, there are many chains of supermarkets or restaurants are built. For example: thegioididong.com, FPT shop, Telecom A, Nguyen Kim, Thien Hoa, KFC, ABC Bakery, Pizza Hut, Jolibee, Trung Nguyen, ….
The common point of the enterprises is the construction of a professional brand image. The investment for...